If you have the Director Role on the site, you can create events. Go to your Dashboard, and under “events” you will see a link to “add event”. Clicking this button will open an event creation wizard that will allow you to create an event.
If you are logged into the site, there is a submenu under “dashboard” that will allow you to submit a request to change your role from a Fan or Player, to a Director. Requests are usually addressed within a 48 hour period.